From Live Streamer to Influencer: Credibility Effects of Authority, Interactivity, and Sponsorship Journal Article uri icon

Overview

publication date

  • December 23, 2024

has restriction

  • closed

Date in CU Experts

  • January 1, 2025 1:12 AM

Full Author List

  • Lee S; Sundar SS; Lee J-G

author count

  • 3

citation count

  • 0

Other Profiles

International Standard Serial Number (ISSN)

  • 1521-3269

Electronic International Standard Serial Number (EISSN)

  • 1532-785X